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    News from community members

    “OWN IT. PERIOD.” campaign

    The Cité Universitaire de la Santé Des Femmes (CUSDF) supports the "OWN IT. PERIOD." campaign, launched by Femmes dans le Sport, to break down taboos surrounding menstruation in sports.
    27 April 2026

    The Cité Universitaire de la Santé Des Femmes (CUSDF) is proud to support the OWN IT. PERIOD. campaign led by Femmes dans le Sport, which aims to break the taboos surrounding menstruation in sports. Last week, Dr. Fabrice Brunet was present to represent the Cité Universitaire de la Santé Des Femmes (CUSDF) team at the launch of this essential initiative.

    While more than 81% of girls and women in sports consider menstrual health a taboo subject* and fewer than 10% of sports science studies include only women and focus on their specific needs**, the industry continues to apply standards historically designed for male bodies, resulting in a physiological reality that remains too little understood, discussed, and supported.

    Through awareness-raising, education, and advocacy efforts, this campaign aims to empower the sports ecosystem so that women’s health becomes a normal, accepted, and supported component of sports culture.

    Because women’s health deserves its rightful place in physical activities.

    *von Rosen et al., 2022
    **Cowley et al., 2021; Paul et al., 2023

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